{"id":21207,"date":"2022-11-23T17:27:38","date_gmt":"2022-11-23T16:27:38","guid":{"rendered":"https:\/\/www.sloneek.com\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/"},"modified":"2026-08-13T20:46:58","modified_gmt":"2026-08-13T18:46:58","slug":"hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023","status":"publish","type":"blog","link":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/","title":{"rendered":"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu p\u0159inese rok 2023"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s&nbsp;obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd. A plat\u00ed to pochopiteln\u011b i pro HR odd\u011blen\u00ed, kter\u00e9 budou muset vyu\u017e\u00edt ve\u0161ker\u00e9 sv\u00e9 <a href=\"https:\/\/www.sloneek.com\/cs\/skills-management\/\">dovednosti<\/a>, aby situaci obr\u00e1tily ve sv\u016fj prosp\u011bch: empatii, mentoring, marketing, komunikaci, leadership i autoritu. To v\u0161e ve chv\u00edli, kdy bude t\u0159eba pilovat strategie proti fluktuaci pracovn\u00edk\u016f, zefektiv\u0148ovat <a href=\"https:\/\/www.sloneek.com\/cs\/slovnik-pojmu\/recruitment\/\">recruiting<\/a> nebo \u0161krtat v\u00fddaje tak, aby se to nedotklo zam\u011bstnaneck\u00e9 spokojenosti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Srovnali jsme a okomentovali pro v\u00e1s dva pohledy - jeden celosv\u011btov\u00fd od spole\u010dnosti Gartner, kter\u00e1 se dlouhodob\u011b problematikou HR zab\u00fdv\u00e1, druh\u00fd od spole\u010dnosti Behavera, kter\u00e1 podobn\u00fd pr\u016fzkum realizovala na \u010desk\u00e9m a slovensk\u00e9m trhu.<\/p>\n\n\n\n<h2 id=\"leadership-misto-managementu\" class=\"wp-block-heading\"><span>Leadership m\u00edsto managementu<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u010cesko-slovensk\u00e9mu prost\u0159ed\u00ed st\u00e1le vl\u00e1dne reaktivita nad proaktivitou. Mo\u017en\u00e1 i proto je zde recruitment nejv\u011bt\u0161\u00ed v\u00fdzvou. Jen\u017ee ve sv\u011bt\u011b se klade st\u00e1le v\u011bt\u0161\u00ed d\u016fraz na trend, kter\u00fd ho m\u016f\u017ee v mnoha ohledech zastoupit - zlep\u0161ov\u00e1n\u00ed v\u00fdkonu managementu, kter\u00e9 umo\u017en\u00ed v\u00fdchovu koleg\u016f od nejni\u017e\u0161\u00edch post\u016f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Personalist\u00e9 \u010ceska a Slovenska \u017eehraj\u00ed nad nedostatkem kvalitn\u00edch kandid\u00e1t\u016f. Doh\u00e1n\u011bt efektivitu pr\u00e1ce kvalitou kandid\u00e1t\u016f je toti\u017e neslu\u010diteln\u00e9 nejen s prob\u00edhaj\u00edc\u00ed \u201cdobou \u00faspornou\u201d, ale i faktem, \u017ee na trhu je ji\u017e zcela jin\u00e1 pracovn\u00ed s\u00edla, ne\u017e p\u0159i posledn\u00ed krizi. Smyslupln\u00fdm v\u00fdchodiskem je proto soust\u0159edit se na v\u00fdchovu (nejen oborov\u011b) juniorn\u011bj\u0161\u00edch koleg\u016f a zejm\u00e9na jejich n\u00e1sledn\u00e9 udr\u017een\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jen\u017ee. Efektivn\u00ed veden\u00ed znamen\u00e1 efektivn\u00ed t\u00fdmovou pr\u00e1ci. A proto\u017ee ryba smrd\u00ed v\u017edy od hlavy, za\u010d\u00edt je pot\u0159eba na nejvy\u0161\u0161\u00edch postech. Mana\u017ee\u0159i se budou muset v&nbsp;prvn\u00ed \u0159ad\u011b p\u0159izp\u016fsobit m\u011bn\u00edc\u00edmu se pracovn\u00edmu prost\u0159ed\u00ed a pot\u0159eb\u00e1m \u010dlen\u016f sv\u00e9ho t\u00fdmu. Mus\u00ed se st\u00e1t leadery. P\u0159iznejme si, \u017ee mnoh\u00e9 bude \u010dekat tvrd\u00fd reality check.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pro\u010d to bude tentokr\u00e1t jin\u00e9, ne\u017e p\u0159ed t\u0159in\u00e1cti lety? Sl\u00fdch\u00e1te \u010dasto, \u017ee u\u017e jsme tu takovou situaci m\u011bli a zvl\u00e1dli jsme to? Nezapom\u00ednejme na to, \u017ee na pracovn\u00edm trhu jsou hned 2 nov\u00e9 generace, kter\u00e9 se s nedostatkem a kriz\u00ed potk\u00e1vaj\u00ed prakticky poprv\u00e9. Stejnou optikou k tomu mus\u00ed p\u0159istupovat i ve veden\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159ij\u00edt o pozici nad\u0159\u00edzen\u00fd-zam\u011bstnanec a dostat se do pozice \u010dlov\u011bk-\u010dlov\u011bk bude v&nbsp;\u010desk\u00e9m prost\u0159ed\u00ed leckdy obt\u00ed\u017en\u00e9. Ale nezbytn\u00e9. A benefity, kter\u00e9 z&nbsp;toho vyplynou, snad rychle p\u0159esv\u011bd\u010d\u00ed i nejv\u011bt\u0161\u00edho odp\u016frce. Ne\u010dekejte z\u00e1zraky hned, je to b\u011bh na del\u0161\u00ed tra\u0165, ov\u0161em s dlouhotrvaj\u00edc\u00edmi \u00fa\u010dinky.<\/p>\n\n\n\n<h3 id=\"a-jaky-by-mel-byt-idealni-leader\" class=\"wp-block-heading\">A jak\u00fd by m\u011bl b\u00fdt ide\u00e1ln\u00ed leader?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>autentick\u00fd \u2013 nenos\u00ed masku, neboj\u00ed se b\u00fdt takov\u00fd, jak\u00fd je<\/li>\n\n\n\n<li>empatick\u00fd \u2013 z\u00e1le\u017e\u00ed mu (autenticky) na pod\u0159\u00edzen\u00fdch a jejich pot\u0159eb\u00e1ch<\/li>\n\n\n\n<li>p\u0159izp\u016fsobiv\u00fd \u2013 vych\u00e1z\u00ed vst\u0159\u00edc jednotliv\u00fdm \u010dlen\u016fm t\u00fdmu<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">P\u0159i tom v\u0161em z\u016fst\u00e1v\u00e1 v centru pozornosti intenzivn\u011b sklo\u0148ovan\u00e1 <a href=\"https:\/\/www.sloneek.com\/cs\/slovnik-pojmu\/work-life-balance\/\">work-life balance<\/a>. Mimopracovn\u00ed \u017eivot u\u017e nen\u00ed v&nbsp;pracovn\u00edch kolektivech tabu a spr\u00e1vn\u00fd leader na n\u011bj mus\u00ed br\u00e1t ohled, pokud si chce udr\u017eet spokojen\u00e9 zam\u011bstnance. Zvl\u00e1\u0161t\u011b ve slo\u017eit\u00e9 dob\u011b, kdy budou i samotn\u00e9 dom\u00e1cnosti zam\u011bstnanc\u016f pot\u0159ebovat v\u00fdrazn\u011b v\u00edce energie na to, aby ji \u00fasp\u011b\u0161n\u011b zvl\u00e1dly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201e24 % HR pracovn\u00edk\u016f vid\u00ed st\u00e1vaj\u00edc\u00ed metody leadershipu jako nedostate\u010dn\u00e9 a nereflektuj\u00edc\u00ed zm\u011bny, kter\u00e9 se v&nbsp;pracovn\u00edm prost\u0159ed\u00ed odehr\u00e1vaj\u00ed.\u201c<br>\n<span><em>ZDROJ: Gartner, Top 5 priorities for HR leaders in 2023<\/em><\/span><\/p>\n\n\n\n<h2 id=\"employee-experience-retence-proste-udrzeni-lidi\" class=\"wp-block-heading\">Employee experience, retence, prost\u011b udr\u017een\u00ed lid\u00ed<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zajistit dlouhodob\u011b spokojen\u00e9ho zam\u011bstnance je samoz\u0159ejm\u011b pro ka\u017ed\u00e9ho personalistu obrovskou v\u00fdzvou. Tradi\u010dn\u00ed HR p\u0159\u00edstup, kter\u00fd se omezoval p\u0159edev\u0161\u00edm na komunikaci firemn\u00edch benefit\u016f, bude zcela zanikat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">St\u00e1l\u00fdm trendem je propojov\u00e1n\u00ed skv\u011bl\u00e9ho pocitu zam\u011bstnance z&nbsp;pracovn\u00edho kolektivu a pracovn\u00edho prost\u0159ed\u00ed s&nbsp;jeho kari\u00e9rn\u00edmi vyhl\u00eddkami. A ty se nebudou t\u00fdkat ani tak finan\u010dn\u00edho nebo vlivov\u00e9ho postupu jako sp\u00ed\u0161e palety mo\u017enost\u00ed rozvoje jako takov\u00e9ho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jak pr\u016fzkum Behavery, tak Gartneru p\u0159in\u00e1\u0161\u00ed vlastn\u011b toto\u017en\u00e1 data. Probl\u00e9m v\u0161ak je, \u017ee jen m\u00e1lokter\u00fd HR mana\u017eer\u016f v\u00ed, kudy do toho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Doporu\u010den\u00ed za Sloneeka? P\u0159edn\u011b ud\u011blejte z mana\u017eer\u016f leadery (viz bod 1). Nebojte se nab\u00eddnout zam\u011bstnanc\u016fm r\u016fzn\u00e9 pohledy na cesty, kam m\u016f\u017ee jejich <a href=\"\/career\/\">kari\u00e9ra<\/a> sm\u011b\u0159ovat. Nab\u00eddn\u011bte vhled do jin\u00fdch pozic v&nbsp;t\u00fdmu i pravideln\u00e9 zvy\u0161ov\u00e1n\u00ed kvalifikace. Abyste to mohli ud\u011blat, pracujte pochopiteln\u011b s&nbsp;<a href=\"https:\/\/content.sloneek.cz\/tvorba-a-hodnoceni-kompetenci?hsLang=cs-cz\">kompeten\u010dn\u00edmi modely<\/a>.<\/p>\n\n\n\n<h3 id=\"co-vam-prinese-zvysovani-kvalifikace-zamestnancu\" class=\"wp-block-heading\">Co v\u00e1m p\u0159inese zvy\u0161ov\u00e1n\u00ed kvalifikace zam\u011bstnanc\u016f?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>p\u0159\u00edle\u017eitost k\u00a0r\u016fstu a zv\u00fd\u0161en\u00ed zam\u011bstnaneck\u00e9 loajality<\/li>\n\n\n\n<li>zv\u00fd\u0161en\u00ed konkurenceschopnosti firmy na trhu<\/li>\n\n\n\n<li>sn\u00ed\u017een\u00ed n\u00e1klad\u016f na recruiting nov\u00fdch zam\u011bstnanc\u016f<\/li>\n\n\n\n<li>lep\u0161\u00ed udr\u017een\u00ed talent\u016f<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\u2b50 Pro\u010d bude tato cesta kl\u00ed\u010dov\u00e1 nejen v&nbsp;\u010desk\u00e9m prost\u0159ed\u00ed? \u0158ada firem bude muset \u0159e\u0161it nadbyte\u010dnost n\u011bkter\u00fdch pozic. Propou\u0161t\u011bn\u00edm v\u0161ak oslab\u00ed svoji pozici \u2013 p\u0159ijde o lidi, know-how p\u0159ed\u00e1 konkurenci a v&nbsp;dob\u011b op\u011btovn\u00e9ho r\u016fstu bude t\u011b\u017eko doh\u00e1n\u011bt. Pr\u00e1ce s&nbsp;kompeten\u010dn\u00edmi modely umo\u017en\u00ed pracovat s&nbsp;t\u00fdmy flexibiln\u011b a nasm\u011brovat jejich energii v\u017edy tam, kde je pot\u0159eba.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201e44 % HR leader\u016f se domn\u00edv\u00e1, \u017ee jejich spole\u010dnost nenab\u00edz\u00ed dostate\u010dn\u011b jasnou kari\u00e9rn\u00ed cestu.\u201c<br>\n<span><em>ZDROJ: Gartner, Top 5 priorities for HR leaders in 2023<\/em><\/span><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u016fle\u017eit\u00e9 upozorn\u011bn\u00ed: U tohoto bodu v\u00edce ne\u017e kde jinde plat\u00ed, \u017ee pokud nenajdete pochopen\u00ed a podporu ke zm\u011bn\u00e1m u top managementu, do aktivit se v\u016fbec nepou\u0161t\u011bjte. Pokud c\u00edt\u00edte alespo\u0148 n\u011bjakou nad\u011bji na zm\u011bnu, energii nejprve diskus\u00edm o mo\u017en\u00e9m posunu s hlavami firmy. Nezapome\u0148te, \u017ee budou cht\u00edt vid\u011bt p\u0159edev\u0161\u00edm \u010d\u00edsla - nap\u0159\u00edklad v\u00fdpo\u010dty \u00faspor nebo zv\u00fd\u0161en\u00ed efektivity, kter\u00fdch se poda\u0159ilo dos\u00e1hnout po zaveden\u00ed hodnocen\u00ed kompetenc\u00ed.<\/p>\n\n\n\n<h2 id=\"opravdova-firemni-kultura\" class=\"wp-block-heading\">Opravdov\u00e1 firemn\u00ed kultura<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">People first. Tak by se dal shrnout jeden z&nbsp;hlavn\u00edch trend\u016f, kter\u00fd do HR vnesly p\u0159edchoz\u00ed roky a kter\u00fd st\u00e1le z\u00edsk\u00e1v\u00e1 na s\u00edle. Zam\u011bstnanci u\u017e nejsou ochotni z\u016fst\u00e1vat v toxick\u00e9m pracovn\u00edm prost\u0159ed\u00ed, kde pracovn\u00ed vztahy nefunguj\u00ed, a firemn\u00ed kulturu zohled\u0148uj\u00ed u\u017e p\u0159i hled\u00e1n\u00ed nov\u00e9 pr\u00e1ce.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pokud va\u0161e zam\u011bstnance od po\u010d\u00e1tku aktivn\u011b zapoj\u00edte do tvo\u0159en\u00ed firemn\u00ed kultury, odraz\u00ed se to ve vy\u0161\u0161\u00ed produktivit\u011b, men\u0161\u00ed fluktuaci i men\u0161\u00edm po\u010dtu absenc\u00ed. M\u016f\u017eete p\u0159itom vyu\u017e\u00edt hned n\u011bkolik n\u00e1stroj\u016f, jak\u00fdmi jsou t\u0159eba:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>intern\u00ed pr\u016fzkumy a m\u011b\u0159en\u00ed spokojenosti<\/li>\n\n\n\n<li>chytrou firemn\u00ed komunikaci<\/li>\n\n\n\n<li>tvorbu nad\u0161eneck\u00fdch t\u00fdm\u016f<\/li>\n\n\n\n<li>lab &amp; garage experimenty<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Jak pozn\u00e1te, \u017ee jste na spr\u00e1vn\u00e9 cest\u011b? Va\u0161i lid\u00e9 si s&nbsp;hrdost\u00ed nasad\u00ed firemn\u00ed tri\u010dko a p\u0159ivedou rodinu na nepovinnou firemn\u00ed akci.<\/p>\n\n\n\n<h2 id=\"hybridni-forma-spoluprace-jako-nova-norma\" class=\"wp-block-heading\">Hybridn\u00ed forma spolupr\u00e1ce jako nov\u00e1 norma<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pandemie definitivn\u011b odbrzdila zvolna se rozj\u00ed\u017ed\u011bj\u00edc\u00ed trend vzd\u00e1len\u00e9 \u010di hybridn\u00ed pr\u00e1ce. A \u0159adu firem zastihla zcela nep\u0159ipravenou. A to zejm\u00e9na u mana\u017eersk\u00fdch struktur, kter\u00e9 prost\u011b nebyly na \u0159\u00edzen\u00ed na d\u00e1lku p\u0159ipraveny.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Oba zmi\u0148ovan\u00e9 <a href=\"https:\/\/www.sloneek.com\/cs\/pruzkumy\/\">pr\u016fzkumy<\/a> Gartneru i Behavery souzn\u00ed v jednom - hybridn\u00ed forma kooperace se st\u00e1v\u00e1 novou normou, \u010dist\u00e1 pr\u00e1ce na d\u00e1lku sp\u00ed\u0161e v\u00fdjimkou. By\u0165 pr\u00e1ce na d\u00e1lku otev\u0159ela daleko v\u011bt\u0161\u00ed mo\u017enosti v n\u00e1boru. Zejm\u00e9na zacelov\u00e1n\u00edm chyb\u011bj\u00edc\u00edch pot\u0159ebn\u00fdch dovednost\u00ed nab\u00edr\u00e1n\u00edm lid\u00ed mimo lokality, ve kter\u00fdch firmy p\u016fsob\u00ed.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ale: Fyzick\u00fd kontakt \u010dlen\u016f t\u00fdmu je zcela nenahraditelnou a nezastupitelnou sou\u010d\u00e1st\u00ed. Nejde o to b\u00fdt spole\u010dn\u011b osm hodin denn\u011b, ale m\u00edt v r\u00e1mci pracovn\u00ed doby prostor k osobn\u00edm, fyzick\u00fdm setk\u00e1n\u00edm. Virtu\u00e1ln\u00ed prostor nab\u00edz\u00ed spoustu mo\u017enost\u00ed, fyzick\u00fd kontakt ale nahradit nedok\u00e1\u017ee.<\/p>\n\n\n\n<h3 id=\"k-zamysleni-a-pro-shrnuti\" class=\"wp-block-heading\">K zamy\u0161len\u00ed a pro shrnut\u00ed:<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Jak\u00e9 v\u00fdhody v\u00e1m p\u0159inese zaveden\u00ed hybridn\u00ed pr\u00e1ce?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>glob\u00e1ln\u00ed recruiting \u2013 ve v\u00fdb\u011bru kandid\u00e1t\u016f nejste omezeni lokalitou.<\/li>\n\n\n\n<li>ni\u017e\u0161\u00ed n\u00e1klady \u2013 men\u0161\u00ed po\u010det fyzick\u00fdch m\u00edst v kancel\u00e1\u0159i znamen\u00e1 i ni\u017e\u0161\u00ed n\u00e1klady za energie. Na stran\u011b zam\u011bstnanc\u016f jde o \u00fasporu \u010dasu na cestov\u00e1n\u00ed.<\/li>\n\n\n\n<li>spokojenost zam\u011bstnanc\u016f \u2013 zam\u011bstnanci, kte\u0159\u00ed mohou pracovat \u010d\u00e1ste\u010dn\u011b nebo pln\u011b z\u00a0domu, jsou podle pr\u016fzkum\u016f spokojen\u011bj\u0161\u00ed a loaj\u00e1ln\u011bj\u0161\u00ed.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Jak\u00e9 p\u0159ek\u00e1\u017eky \u010dekaj\u00ed p\u0159i zaveden\u00ed hybridn\u00ed pr\u00e1ce?<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>zv\u00fd\u0161en\u00e9 n\u00e1roky na leadership \u2013 ve v\u0161ech vrstv\u00e1ch managementu se rapidn\u011b zvy\u0161uj\u00ed n\u00e1roky na komunikaci, \u0159\u00edzen\u00ed efektivity pr\u00e1ce a pak to nejz\u00e1sadn\u011bj\u0161\u00ed - udr\u017een\u00ed motivace a ducha t\u00fdmu. Tato \u201cnev\u00fdhoda\u201d se tedy st\u00e1v\u00e1 v kone\u010dn\u00e9m d\u016fsledku velmi dobrou v\u00fdhodou!<\/li>\n\n\n\n<li>nespokojenost zam\u011bstnanc\u016f \u2013 pr\u00e1v\u011b omezen\u00e1 forma osobn\u00ed (fyzick\u00e9) komunikace m\u016f\u017ee p\u0159in\u00e9st z dlouhodob\u011bj\u0161\u00edho hlediska velk\u00e9 probl\u00e9my v podob\u011b pl\u00ed\u017eiv\u00e9 nespokojenosti, pocitu odtr\u017een\u00ed od reality, t\u00fdmov\u00e9ho \u017eivota.<\/li>\n\n\n\n<li>ohro\u017een\u00ed loajality \u2013 prvn\u00ed nad\u0161en\u00ed z mo\u017enosti pracovat flexibiln\u011b brzy m\u016f\u017ee vyst\u0159\u00eddat frustrace z nenapln\u011bn\u00ed a ji\u017e zm\u00edn\u011bn\u00e9ho odtr\u017een\u00ed od \u017eivota firmy. Veden\u00ed i HR m\u00e1 d\u00edky hybridn\u00ed form\u011b pr\u00e1ce v\u00fdrazn\u011b d\u00e1le k tomu zjistit, jak to vlastn\u011b s tou loajalitou v \u010dase vypad\u00e1.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Je tedy nutn\u00e9 ur\u010dit spole\u010dn\u00e1 pravidla, kter\u00e1 souzn\u00ed s kulturou, viz\u00ed i strategi\u00ed spole\u010dnosti. Vt\u00e1hn\u011bte do diskuse samotn\u00e9 zam\u011bstnance. Nejde o to jim ve v\u0161em vyhov\u011bt, ale poslechnout si jejich n\u00e1zor a o nastaven\u00fdch pravidlech diskutovat. Nezapom\u00ednejme na ji\u017e zm\u00edn\u011bn\u00fd fakt, \u017ee nov\u00e9 generace, kter\u00e9 p\u0159evzaly trvale vl\u00e1du nad ekonomicky aktivn\u00ed silou, vid\u00ed logicky sv\u011bt jinak. A jedin\u00e9, \u010d\u00edm je nezlom\u00edte, je s\u00edla. Dob\u0159e formulovan\u00e9 argumenty a provazba na vy\u0161\u0161\u00ed c\u00edle (vize, strategie) jim sn\u00e1ze pomohou pochopit pravidla, kter\u00e1 chcete nastavit.<\/p>\n\n\n\n<h2 id=\"recruiting-nebo-up-skilling\" class=\"wp-block-heading\"><span>Recruiting nebo up-skilling?<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e1borov\u00e1 odd\u011blen\u00ed se pot\u00fdkaj\u00ed s&nbsp;nedostatkem kvalifikovan\u00fdch odborn\u00edk\u016f a mus\u00ed se sm\u00ed\u0159it s&nbsp;t\u00edm, \u017ee situace se v&nbsp;dohledn\u00e9 dob\u011b nezlep\u0161\u00ed. N\u00e1\u0161 vlastn\u00ed pr\u016fzkum mezi z\u00e1kazn\u00edky identifikoval, \u017ee ve firm\u00e1ch chyb\u00ed pr\u016fm\u011brn\u011b 0,4 seniorn\u00edch person\u00e1ln\u00edch \u00favazk\u016f a dva p\u00e1ry exekutivn\u00edch rukou. V\u00fdznamn\u00e1 \u010d\u00e1st pr\u00e1ce tak stoj\u00ed nebo je ve skluzu. Inflace nav\u00edc p\u0159in\u00e1\u0161\u00ed vy\u0161\u0161\u00ed mzdov\u00e9 po\u017eadavky, se kter\u00fdmi se firmy mus\u00ed vypo\u0159\u00e1dat. I proto je t\u0159eba nespol\u00e9hat se jenom na <a href=\"https:\/\/www.sloneek.com\/cs\/slovnik-pojmu\/nabor-zamestnancu\/\">n\u00e1bor<\/a>, ale p\u0159edev\u0161\u00edm na udr\u017eov\u00e1n\u00ed st\u00e1vaj\u00edc\u00edch lid\u00ed. V tom se op\u011bt shoduj\u00ed oba pr\u016fzkumy jak Gartneru, tak Behavery.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201e36 % HR pracovn\u00edk\u016f se domn\u00edv\u00e1, \u017ee nemaj\u00ed dostate\u010dn\u00e9 zdroje k&nbsp;tomu, aby nalezli odpov\u00eddaj\u00edc\u00ed talenty.\u201c<br>\n<span><em>ZDROJ: Gartner, Top 5 priorities for HR leaders in 2023<\/em><\/span><\/p>\n\n\n\n<h3 id=\"jak-na-to\" class=\"wp-block-heading\">Jak na to?<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>pracujte s daty \u2013 vyu\u017e\u00edvejte platformy, kter\u00e9 umo\u017en\u00ed spojit cel\u00fd n\u00e1borov\u00fd i rozvojov\u00fd proces v jednom m\u00edst\u011b.<\/li>\n\n\n\n<li>rozv\u00edjejte talenty intern\u011b \u2013 snadno si spo\u010d\u00edt\u00e1te, kolik v\u00e1s stoj\u00ed nov\u00fd \u010dlov\u011bk, zvl\u00e1\u0161t\u011b kdy\u017e v\u00e1m po \u0161esti m\u011bs\u00edc\u00edch odejde. Pokud jen polovinu \u010d\u00e1stky d\u00e1te do rozvoje talent\u016f, kter\u00e9 ji\u017e ve firm\u011b m\u00e1te, t\u011b\u017eko m\u016f\u017ee n\u011bkdo o rozvoji hovo\u0159it jako o neefektivn\u00ed aktivit\u011b. Nejosv\u011bd\u010den\u011bj\u0161\u00ed formou je pak vyu\u017eit\u00ed <a href=\"https:\/\/content.sloneek.cz\/tvorba-a-hodnoceni-kompetenci?hsLang=cs-cz\">hodnocen\u00ed kompetenc\u00ed.<\/a><\/li>\n\n\n\n<li>op\u0159ete se o firemn\u00ed kulturu \u2013 posilujte pozitivn\u00ed vn\u00edm\u00e1n\u00ed zna\u010dky u zam\u011bstnanc\u016f. Nejde jen o vylepen\u00e9 plak\u00e1ty, ale o to, \u017ee firemn\u00ed kulturu \u017eijete a utv\u00e1\u0159\u00edte. V\u0161ichni. I management.<\/li>\n\n\n\n<li>vyu\u017e\u00edvejte digit\u00e1ln\u00ed technologie \u2013 minimalizujte manu\u00e1ln\u00ed aktivity, kter\u00e9 mohou ud\u011blat softwary nebo stroje. Sv\u016fj \u010das v\u011bnujte tomu nejcenn\u011bj\u0161\u00edmu, co ve firm\u011b m\u00e1te - sv\u00fdm lidem. Vyu\u017e\u00edt k tomu m\u016f\u017eete t\u0159eba n\u00e1\u0161 <a href=\"https:\/\/www.sloneek.com\/cs\/slovnik-pojmu\/hr-system\/\">HR syst\u00e9m<\/a> Sloneek.<\/li>\n\n\n\n<li>p\u0159ipravte \u0161pi\u010dkov\u00fd <a href=\"https:\/\/www.sloneek.com\/cs\/onboarding\/\">onboarding<\/a> - absolutn\u00ed z\u00e1klad pro hladk\u00e9 a dlouhodob\u00e9 budov\u00e1n\u00ed vztahu se zam\u011bstnancem. Prvn\u00ed dojem a prvn\u00ed m\u011bs\u00edce jsou nejkl\u00ed\u010dov\u011bj\u0161\u00ed pro \u017eivotn\u00ed cyklus zam\u011bstnance. Pokud se to nepovede, sv\u00e9ho nov\u00e9ho \u010dlov\u011bka jste ztratili d\u0159\u00edv, ne\u017e z\u00edskali. Doporu\u010duji si ud\u011blat v\u00fdpo\u010dty ztr\u00e1t, pokud se to stane. Ty v\u00e1s pak l\u00e9pe povedou, abyste takov\u00e9 chyby neopakovali.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/Frame%2047-2.png\" alt=\"Frame 47-2\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><a href=\"https:\/\/www.sloneek.com\/cs\/kontaktujte-nas\/\" rel=\"noopener\"><img decoding=\"async\" src=\"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/Frame-8-2-3.png\" alt=\"Frame 8-2\"\/><\/a><\/figure>\n\n\n\n<!--more-->\n","protected":false},"featured_media":21208,"template":"","meta":{"_acf_changed":false,"_acf":"","inline_featured_image":false,"footnotes":""},"class_list":["post-21207","blog","type-blog","status-publish","has-post-thumbnail","hentry","blog_categories-tipy-a-triky"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu - Sloneek<\/title>\n<meta name=\"description\" content=\"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu p\u0159inese rok 2023\" \/>\n<meta property=\"og:description\" content=\"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Sloneek\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sloneekcom\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-13T18:46:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/31.png\" \/>\n\t<meta property=\"og:image:width\" content=\"905\" \/>\n\t<meta property=\"og:image:height\" content=\"520\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Odhadovan\u00e1 doba \u010dten\u00ed\" \/>\n\t<meta name=\"twitter:data1\" content=\"11 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/\",\"url\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/\",\"name\":\"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu - Sloneek\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.sloneek.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/31.png\",\"datePublished\":\"2022-11-23T16:27:38+00:00\",\"dateModified\":\"2026-08-13T18:46:58+00:00\",\"description\":\"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.\",\"inLanguage\":\"cs\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/blog\\\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.sloneek.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/31.png\",\"contentUrl\":\"https:\\\/\\\/www.sloneek.com\\\/wp-content\\\/uploads\\\/2023\\\/06\\\/31.png\",\"width\":905,\"height\":520},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#website\",\"url\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/\",\"name\":\"Sloneek\",\"description\":\"All-in-One Human Resources (HR) Software\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cs\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#organization\",\"name\":\"Sloneek\",\"url\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cs\",\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.sloneek.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/logo-1_fd236ac2.svg\",\"contentUrl\":\"https:\\\/\\\/www.sloneek.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/logo-1_fd236ac2.svg\",\"width\":129,\"height\":29,\"caption\":\"Sloneek\"},\"image\":{\"@id\":\"https:\\\/\\\/www.sloneek.com\\\/cs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/sloneekcom\\\/\",\"https:\\\/\\\/sk.linkedin.com\\\/company\\\/sloneek-eu\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCKpOp72rvFBfhJ5DYhX_dOw\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu - Sloneek","description":"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/","og_locale":"cs_CZ","og_type":"article","og_title":"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu p\u0159inese rok 2023","og_description":"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.","og_url":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/","og_site_name":"Sloneek","article_publisher":"https:\/\/www.facebook.com\/sloneekcom\/","article_modified_time":"2026-08-13T18:46:58+00:00","og_image":[{"width":905,"height":520,"url":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/31.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Odhadovan\u00e1 doba \u010dten\u00ed":"11 minut"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/","url":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/","name":"HR v\u00fdzvy, kter\u00e9 \u010desk\u00e9mu pracovn\u00edmu trhu - Sloneek","isPartOf":{"@id":"https:\/\/www.sloneek.com\/cs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/#primaryimage"},"image":{"@id":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/31.png","datePublished":"2022-11-23T16:27:38+00:00","dateModified":"2026-08-13T18:46:58+00:00","description":"\u010cesk\u00e9 firmy se po dek\u00e1d\u011b hojnosti a klidu s\u00a0obavami d\u00edvaj\u00ed na bou\u0159i na obzoru. Rok 2023 bude asi v\u0161e, jen ne nudn\u00fd.","inLanguage":"cs","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/"]}]},{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.sloneek.com\/cs\/blog\/hr-vyzvy-ktere-ceskemu-pracovnimu-trhu-prinese-rok-2023\/#primaryimage","url":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/31.png","contentUrl":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/06\/31.png","width":905,"height":520},{"@type":"WebSite","@id":"https:\/\/www.sloneek.com\/cs\/#website","url":"https:\/\/www.sloneek.com\/cs\/","name":"Sloneek","description":"All-in-One Human Resources (HR) Software","publisher":{"@id":"https:\/\/www.sloneek.com\/cs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sloneek.com\/cs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cs"},{"@type":"Organization","@id":"https:\/\/www.sloneek.com\/cs\/#organization","name":"Sloneek","url":"https:\/\/www.sloneek.com\/cs\/","logo":{"@type":"ImageObject","inLanguage":"cs","@id":"https:\/\/www.sloneek.com\/cs\/#\/schema\/logo\/image\/","url":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/04\/logo-1_fd236ac2.svg","contentUrl":"https:\/\/www.sloneek.com\/wp-content\/uploads\/2023\/04\/logo-1_fd236ac2.svg","width":129,"height":29,"caption":"Sloneek"},"image":{"@id":"https:\/\/www.sloneek.com\/cs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sloneekcom\/","https:\/\/sk.linkedin.com\/company\/sloneek-eu","https:\/\/www.youtube.com\/channel\/UCKpOp72rvFBfhJ5DYhX_dOw"]}]}},"_links":{"self":[{"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/blog\/21207","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/types\/blog"}],"version-history":[{"count":0,"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/blog\/21207\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/media\/21208"}],"wp:attachment":[{"href":"https:\/\/www.sloneek.com\/cs\/wp-json\/wp\/v2\/media?parent=21207"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}